Simone Capri Ware

Simone Capri Ware, known online as @capricurves, is a fitness entrepreneur and influencer who built CURVD, a multimillion-dollar fitness brand. Born in the Virgin Islands (U.S.) and identifying as U.S. Virgin Islander and American, she has turned a personal mission into a thriving business. Her brand focuses on empowering women, especially women of color, to embrace their bodies through fitness, rather than just chasing weight loss.

Simone's journey began with a $30,000 investment, which she grew into a $2 million-a-year enterprise. With over 788k Instagram followers, she has become a recognized figure in the fitness space. Her programs, available through her app and Instagram, blend physical training with mental health emphasis, including her own twist on the "75 Hard" challenge. Her Caribbean roots influence her brand's community-focused approach.

Simone is 34 years old, with black hair, brown eyes, and an athletic build. She works as a business woman, fitness model, fitness trainer, and influencer. She remains focused on building a purpose-driven brand that connects with her audience.